What McDonald's success has taught me about trading - Part 3

by , 30 July 2018
What McDonald's success has taught me about trading - Part 3
So far, we have covered two out of the three ingredients McDonald's uses to remain one of the most successful companies in the world.

If you missed them – Click here for article #1: Simple
                                  Click here for article #2: Consistent
 
In today’s article, we’ll go into more detail about the third ingredient to their success.
 
  
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Ingredient #3: Innovative
 
“Innovation stemming from responsiveness to customers and franchisees has played a big role in McDonald's fending off stagnation over the years.”
 
We’ve all had the privilege of enjoying the novelties McDonald’s has introduced to the fast-food industry over the last couple of decades.
 
Whether it’s buying a meal with a toy, enjoying a multi-cultural burger in different countries, being served by an automatic ordering machine to enjoying a veggie burger that tastes like real meat.
 
McDonald’s continues to innovate in a way that squeezes higher sales at reduced costs or increased margins.
   
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And with trading you also need to be innovative… 
 
  • Your TRADING STRATEGY needs to evolve as the market changes
  • Your watch list must evolve as the companies evolve or new companies are added to the JSE
  • Review, update and add new trading instruments to make your trading, faster, cheaper and more profitable.
 
When I started trading in 2003 there was only one instrument I could trade with – Shares.
 
Back then you had to pay Security Transfer Taxes, VAT, brokerage and a whole lot more fees to be exposed to a meagre number of shares.
 
As the years went by, I moved onto warrants where it became a lot more cheaper to trade and be exposed to more shares.
 
Then came futures and CFDs.
 
Gone were the expirations dates and high costs.Who knows what could be in store next… 
 
Always remember, “Wisdom yields Wealth”
Timon Rossolimos,
Managing editor, Red Hot Storm Trader
 


What McDonald's success has taught me about trading - Part 3
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