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Use this novel way to identify investment opportunities

by , 30 March 2015

If you're always looking for new investment opportunities, one thing you may pay close attention to is market trends.

Trends can open up investment opportunities to exploit.

So how can you uncover the next big trend?

Read on to find out…


The relationship between investment performance and online searches


Jump back four years and chances are the word Bitcoin wouldn’t have meant anything to you. Back then, a Bitcoin traded for less than $1.

Over the following three years, the price rocketed along with its popularity. People started reading more about the digital currency and it made the headlines on several occasions.

In December 2013, online searches for Bitcoin peaked according to data from Google Trends, Dr Steve Sjuggerud in Daily Wealth explains. After this peak in searches, the price of Bitcoin started its fall.

Just have a look at the chart below…


Bitcoin trend and price


This shows you that when greed peaks and popularity peaks, you’re usually nearing the end of a peak in price.

You can see a similar relationship between Chinese stocks and American investors searching online about Chinese stocks.

Look at the chart below…


Chinese stocks trending and searches


Just like Bitcoin, the peak in online searches came at the same time as Chinese stocks peaked. Then prices crashed.


How to use Google Trends to find investment opportunities


These two examples show you the possible investment opportunities that can arise from using Google Trends.

When online searches peak, so does the investment’s performance.

If you want to use Google Trends to see what kind of opportunities you can unearth, just go to Google.co.za/trends. You might uncover the latest investment trend that you can exploit to your gain. And it’s a useful tool to use as part of your research.

So there you have it, a novel way to identify investment opportunities.

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Use this novel way to identify investment opportunities
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